چهارشنبه، مرداد ۲۴، ۱۳۸۶

چی نگیم چی بگیم

Don't say customer or client.... Say patient
Don't say sell.... Say prescribe or dispense or provide
Don't say buy.... Say order
Don't say store or shop.... Say office or practice
Don't say business or trade .... Say practice or profession
Don't say price.... Say fee
Don't say old patient.... Say established patient
Don't say waiting room.... Say reception area
Don't say back room.... Say lab or administrative office
Don't say optical shop.... Say optical dispensary
Don't say buy frames.... Say select frames
Don't say girl.... Say technician or assistant or optician or staff member or use person's actual name
Don't say employee.... Say staff member
Don't say doctor is busy.... Say doctor is with a patient
Don't say doctor is on vacation.... Say doctor is out of the office
Don't say doctor is late.... Say schedule was interrupted by an emergency
Don't say trade show.... Say conference
Don't say trade magazine.... Say professional journal
Don't say trade group.... Say professional association
Don't say equipment.... Say instruments
Don't say check eyes.... Say perform examination
Don't say check up.... Say follow-up exam
Don't say trial contact lens.... Say diagnostic contact lens
Don't say fit contacts.... Say prescribe contacts
Don't say check contacts.... Say evaluate contacts and corneal health
Don't say pick-up glasses.... Say dispense eyewear
Don't say insert.... Say apply
Don't say surgery or operation.... Say procedure
Don't say drug.... Say medication
Don't say steroid.... Say anti-inflammatory medication
Don't say glasses were rejected.... Say glasses did not meet our quality standards
Don't say pressure check or glaucoma test or air puff.... Say tonometry or measurement of intraocular pressure
Don't say picture.... Say photograph or image
Don't say invisible bifocals.... Say progressive lenses
Don't say antireflective coating.... Say antireflective lenses
Don't say no problem.... Say thank you and you're welcome

هیچ نظری موجود نیست: